Using Social Media: 3 Actionable Strategies To Find What Your Fans Want

Share on facebook
Share on twitter
Share on linkedin
Share on pinterest
Share on whatsapp
Share on email
Dropship social media

Using Social Media: 3 Actionable Strategies To Find What Your Fans Want

Table of Contents
    Add a header to begin generating the table of contents

    Social media is either the greatest invention or the biggest time suck, depending on your perspective. If you’re seeing results from your posts, such as lots of Likes, Shares, or Comments, then you’ll be in the “I Love Social Media” camp. Others who struggle because they don’t know what to say usually find solace scrolling through their feeds aimlessly, wasting time.

    Here are some other ideas for discovering what your fans want:

    social media

    1. Ask Them

    Plain and simple; there’s no sense in guessing what they want, so ask them directly. Use SurveyMonkey to create a formal survey and share the link via social media and to your email list. Or simply ask them directly in a post. Using a survey allows more anonymity, so that may be a better option if you normally get little to no responses on your other social media posts.

    social media 1

    2. Check out your social media insights

    What posts have gotten the most Likes, Shares, and Comments? Use that subject matter to plan out more posts. Don’t repost the same exact thing; change it up or delve into a different perspective of the same subject. Take that subject matter and create an infographic; or create a graphic with just a quote; or write a brand new blog post and create a graphic to promote that post.

    Using Social Media: 3 Actionable Strategies To Find What Your Fans Want

    3. Pay attention to other conversations in groups or on competitors’ posts.

    You’ll most likely see a host of questions (or complaints) regarding customer service. Take these concerns and address them in new social media posts or blog posts; or simply refine your own customer service processes using this info. Even if they aren’t complaining about something, pay attention to what they say they need or can’t find in the market. Take that idea, develop it, and turn it into a new service, product, or series of posts offering detailed information your market needs.

    Most importantly, be present on social media every day and really take notice of what’s happening in conversations. Automating social media can be a great time saver but social media is supposed to be SOCIAL so no amount of automation can make up for a lack of interaction from you. People don’t want to follow a robot; they want a real person, that person who knows so much and can help them find the solutions to their problems.

    Also, experiment a little by mixing up the topics of your posts: Try video or infographics instead of text, or inserting more of your personal life. Tracking these changes will yield a ton of information and you’ll know fairly quickly if you’ve hit the mark or if that method/topic should be left alone. Sharing a bit about your personal life also helps break down that barrier between you, the expert, and your followers. It makes you more accessible and more real instead of just the face and name of a business.

    Using Social Media: 3 Actionable Strategies To Find What Your Fans Want

    End Words

    Love what you just read? Subscribe to our blog to get these amazing insights delivered right to your inbox. That’s not all… We also have some amazing resources for you to check out to help get you started. Whether you need a course to help you plan your product or tools to give you that little extra boost, we have you covered.

    Want to learn more about Spot N paste?
    Like this post? Share it!
    Share on facebook
    Share on twitter
    Share on linkedin
    Share on reddit
    Share on pinterest
    Share on telegram
    Share on whatsapp
    Share on email

    Leave a Reply